Therapists: Optimize your online visibility to generate new client connections.
Organic SEO specializes in implementing SEO strategies to help therapists build a solid online presence that generates quality leads, phone calls and appointments.
How can therapists benefit from SEO?
The goal of any therapist’s website is to attract patients seeking therapy.
Online visibility is important and central to any SEO strategy aimed at increasing patient potential for therapists.
When you work with us, you can expect the following:
Increased visibility
Dramatically increase your visibility on the internet. Your practice will appear in searches like “therapists near me” and potential patients who are already looking for a therapist online will find you first.
Increase your qualified leads
Inbound inquiries will skyrocket. With our SEO strategies for psychotherapists, clients receive 67% more online patient information from submissions.
Outperform local competition
Ranking in the “local pack” is extremely valuable for therapists. When searching for a local therapist online, 42% of web users clicked on the local pack.
Therapists in the local package receive 59% more phone calls than other therapists in their area.
Revenue growth
SEO for therapists will generate quality leads and generate more traffic – more patients generate more revenue.
Get free SEO advice and increase your sales
Studies show that 80% of people use the internet when searching for key health-related terms, including finding a therapist.
Although referrals play a role in attracting new patients, therapists still need a strong online presence. Here’s why:
75% of online users don’t scroll past the first page.
28% of local internet searches result in a transaction.
94% of consumers search for businesses online.
These statistics make one thing abundantly clear – potential patients are online, and you should be too.
Why SEO is better than PPC (pay-per-click) marketing
Pay-per-click (PPC) marketing requires constant effort and time and is not a long-term solution. PPC is useless if you don’t take your eye off the ball, and at a price of $10 to $50 per click, therapists pay too much for short-term results.
But search engine optimization (SEO) offers long-term results. When done right, SEO will generate patient leads for many years to come, meaning you’ll reap the benefits of an investment that continues to grow.
Investing in SEO for therapists will extend the lifespan of your online marketing plan, saving you money and providing ongoing results.
Organic SEO implements the best SEO strategies for psychotherapists.
Local therapist SEO services and Google Business Profile
It is important to strengthen your presence in your community. Local SEO for therapists does just that.
When people search for a therapist and type in “therapist near me”, local SEO strategies help your business appear in the top results.
Creating and integrating a Google Business Profile page is one of the most important parts of local SEO.
Your GMB profile provides all the information searchers need to learn more about your business and get in touch.
It includes the following information:
- Your address, website and contact details
- Your comments
- Your working hours
- Type of services you offer
This is important information and for your website to rank well, it needs to be discovered by both web users and search engine bots.
A quality local SEO strategy for consultants will position your practice in a way that guarantees greater visibility and more patient demand.
On-Page SEO Optimization
You can create content for your website, but if it is not optimized for SEO and does not add value for the reader, it will not be found in an online search.
Search engines like Google or Bing have algorithms that decide whether your content is valuable enough to appear on the first page of a search.
In addition, web crawlers examine the technical side of your website to make sure it is organized logically, for example:
- whether your URL structure makes sense
- Whether your title tags and meta descriptions provide readers with accurate information
- Ensuring that your headlines include important topics
- Whether the keywords you use address your main topics
- Building authority through valuable external links
At Organic SEO, our team of experts will expertly review and optimize your on-page SEO and add the most relevant keywords for consultants.
This way, you will be ahead of your competitors in no time.
- Your address, website and contact details
- Your comments
- Your working hours
- Type of services you offer
This is important information and for your website to rank well, it needs to be discovered by both web users and search engine bots.
A quality local SEO strategy for consultants positions your practice in this way,
Website content development
Quality over quantity is the key to content creation.
Search engine bots are constantly evaluating your content, so it needs to offer real value to your potential audience.
With search engines constantly updating their algorithms, SEO experts realize that user experience is more important than ever.
The ultimate goal is to keep readers on your website longer than your competitors.
Therefore, your website content needs to be truly engaging.
So what are your potential patients looking for? Some examples of valuable keywords for therapists could be:
- How expensive is therapy?
- Do I need a therapist or psychologist?
- 5 common problems in therapy
Our SEO services for psychotherapists include creating high-quality content on your website on a regular basis.
When you provide quality information to people searching for your services.
Optimal user experience
If an internet user has a bad experience on your website, they will leave.
To keep readers on your website for as long as possible, you need a strategy that is
- Mobile-friendly
- Uses simple, easy-to-navigate menus
- Has an easy-to-use contact form
- Optimum speed and no slow loading pages
- Eliminates all 404 errors – (missing pages)
Organic SEO’s SEO help for therapists
You can expect more from us than an ordinary SEO company – our experts have developed a methodology that delivers effective results for psychotherapists and other professionals.
With over eight years of experience in content and digital marketing, we have the best SEO experts working on each campaign and providing 24/5 support.
Our goal is to provide organic traffic and quality leads for therapists.
Our services include:
- Performance audits
- On-page and off-page SEO optimization
- Setting up the Google Business Profile and integrating it into the website
- Researching the best SEO keywords for therapists
- Content creation – blogs, landing pages, etc.
- Lead tracking and reporting.
Which sectors need SEO the most?
Every industry and every company has many similarities and differences.
Therefore, there are also similarities and differences in methods and approaches when it comes to SEO for businesses.
As industrial SEO experts, we can say that industries have 80% similar practices and about 20% differences when it comes to search engine optimization.
Frequently asked questions
To help you make the best possible decision, you will find frequently asked questions from our customers here.
Can SEO for counselors help therapists find new patients?
The best SEO services for therapists include strategies that consistently attract new clients.
By targeting high-value SEO keywords for therapists, our main focus is to improve your position in search results and attract potential clients in need of your therapeutic services.
How much does SEO cost for therapists?
After performing a full website audit, our SEO experts will work with you to formulate a content marketing strategy that focuses on your desired results.
The cost of your SEO strategy will depend on how aggressive you want your plan to be.
SEO for therapists can be tailored exactly to your therapeutic specialty and fit within your budget.
With your approval, we will perform a free website audit and gather the information we need to create a plan that delivers results.
Is SEO a good investment for psychotherapists?
Yes, investing in SEO for therapists will give you a competitive advantage over other therapists in your area.
We always deliver the results therapists expect from a content marketing strategy.
However, we also don’t believe in recommending an SEO service if we don’t know it will benefit your practice.
After performing a free website audit, we will understand what kind of SEO strategy for consultants is right for your practice and what you can expect when you invest in content marketing
Do you guarantee results?
We make no guarantees, and you should be skeptical of any company that does.
But our track record has shown that a solid SEO strategy for therapists can deliver real results for consultants that last for years.
How long does it take for results to become visible when SEO strategies are implemented?
As a rule, results can be expected after 3-6 months. This depends on a number of factors such as
- Which SEO strategy do you choose for consultants
- SEO strategy implemented by your competitors
- Investment in your SEO strategy
For every professional, SEO is a long-term strategy. A solid foundation is necessary to achieve success with content strategy marketing.
How long do we need to invest in SEO?
SEO for therapists is not a one-time strategy, but a process that requires time and expertise.
Our team develops a workflow strategy that provides therapists with the SEO fundamentals that promise:
- Rank their websites
- Increase their digital footprint; and
- Drive more traffic to their website
Utilizing SEO best practices and proven trends that position therapists ahead of their competition is at the heart of our strategies.
Do therapists need additional content (such as a blog) on their website?
Every profession benefits from additional content, including therapists.
A blog on your website adds value to your readers as it not only provides the information that potential patients are looking for, but also significantly increases the authority of your website.
Choosing a therapist is an important decision.
By providing background information about your medical practice, they are more likely to consider a consultation.
Would SEO strategies for other medical practices use the same strategies as SEO for therapists?
Depending on your end goal and the nature of your practice, we will tailor your SEO strategy according to these factors.
Compared to other doctors, SEO for therapists will differ slightly.
Your potential patients are looking for a trusted therapist, so their searches will reflect the type of therapy they are looking for.
We will create an SEO roadmap targeting keywords and content strategies that are appropriate for your specialty and aligned with search engine best practices.
Some SEO strategies may be similar to other medical practices, but our team understands the unique needs of therapists and will not only target valuable keywords for your practice, but also create content that is highly relevant to the intent of the original search.
Are SEO strategies for therapists changing? If so, how?
Search engines are constantly changing their algorithms and we keep our SEO strategies dynamic to keep up with these changes.
This applies to every profession, not just therapists.
It is our job to stay abreast of key updates in various search engines and our team will adapt SEO strategies to keep them effective and relevant.
Can you help our website with therapist-relevant link building?
A backlink strategy is a necessary part of every SEO campaign.
Our team will skillfully develop a multi-layered backlink strategy to strengthen both your local and national SEO and improve your search engine rankings.
Can you help a therapist with multiple locations?
Yes, we can optimize local, regional and national SEO strategies, bringing your practice to the forefront of therapy-related internet searches.
Our team will start with an SEO strategy for each of your locations that promises to boost your rankings at a local level.
We will then optimize and grow your site and integrate your Google Business Profile on every page.
We promise complete transparency and honesty in every SEO campaign we create.