SEO for Lawyers: optimize your online visibility to attract new clients
Organic SEO is an SEO consultant that develops ingenious local SEO strategies for law firms to build a strong online presence that leads to an increase in client requests, phone calls and business.
How can you benefit from SEO marketing for lawyers?
SEO for Lawyers: Attracting clients in need of legal advice or services is the main goal of any lawyer’s website. Implementing an effective SEO strategy from an SEO agency for law firms is the best way for lawyers to gain online visibility and increase leads.
When you work with our SEO consultants for law firms, here is what you can expect:
Increase visibility
Dramatically increase your online visibility. Not only will your law firm show up in searches like “lawyers near me”, but you will also reach potential clients who are already searching online for legal advice or services.
Superior performance in local competition
The goal for your law firm is to be in the ‘Local Pack’. When searching for a local lawyer, 42% of search engine users click on options in the Local Pack. On average, law firms in the Local Pack receive 59% more searches than their competitors.
Increase qualified client contacts
Your inbound requests will increase rapidly. Thanks to our SEO marketing strategies for lawyers, lawyers receive 67% more online contact requests.
Increase your clientele
An SEO strategy for lawyers ensures quality client connections and generates more consultations for lawyers – more clients means more turnover.
Get free SEO consulting for lawyers and accelerate your client growth!
Gone are the days of the Yellow Pages – now there is a digital game for lawyers
The internet has become the first port of call for information – and that includes information on legal services.
- People who find a lawyer through an active online search are 8 times more likely to join a firm and become a client.
- 51% of users search legal information sites.
- 77% of online legal questions start in search engines.
- 48% of clients use brand names to complete their search.
It is no longer enough just to be listed in the Yellow Pages. Law firms need a reliable SEO agency for lawyers to ensure that they are always visible when potential clients search for them online.
The preferred SEO agency for law firms, chosen by lawyers.
With over eight years of experience in digital marketing, our agency has worked with hundreds of law firms from around the world. Our relationships with lawyers have given us the expertise we need to succeed in the highly competitive legal industry.
Behind every SEO project for lawyers is a dedicated, talented team.
Think of us as an extension of your marketing team. We have SEO for lawyers experts, project managers, copywriters and editors, graphic designers and web developers – all working together behind the scenes of every SEO for lawyers project.
We also specialize in other online marketing strategies for lawyers, tailoring them to your law firm’s needs and achieving consistent results.
Special strategies for law firms
We take a tailored approach to SEO services for lawyers to ensure that we maximize your website’s visibility and improve its performance.
By implementing a proven system, you can be sure that all our SEO projects for lawyers will strategically implement the most effective measures to achieve the best results in different areas.
Law firms can’t grow without advertising – but how can they stand out in the flood of information? It’s all about being better found in search engine results.
In the face of fierce competition, lawyers need SEO for a strong online presence.
Here’s why: 97% of clients search for law firms on Google instead of the Yellow Pages.
74% of clients who search online have contacted a law firm by phone.
28% of local online searches result in a business transaction.
85% of clients use online maps to find legal service locations.
96% of clients seeking legal advice use a search engine.
Here are the reasons why a search engine optimization strategy is better than pay-per-click marketing:
Pay-per-click (PPC) marketing is ephemeral. It requires constant effort and time, and costs can quickly escalate, ranging from $10 to $50 per click for lawyers.
Search engine optimization (SEO) for lawyers provides long-term results.
When done effectively, it leads to quality client leads for years to come.
Investing in lawyer SEO ultimately extends the life of your marketing plan, saves you money and delivers tangible results.
All these numbers point to a single truth: Your potential clients are online.
Law firms should be too.
If you want to learn more about the process and how it works, we recommend reading our article “What is SEO?”.
The digital marketing landscape is becoming increasingly competitive across various industries, and the legal sector is no exception.
Traditional marketing strategies
Organic SEO offers world-class SEO services for lawyers
Local SEO services and Google business profile for lawyers
Reaching potential clients in and around your neighborhood is very important for lawyers. Local SEO services for lawyers improve your online presence, making it easier for potential clients to find you.
Searches like “lawyer near me” are constantly increasing and are the first port of call for many people when looking for legal services.
Your local SEO for lawyers starts with your Google business profile page. Without this page, your law firm will not appear in the Local Pack (top 3 search results).
The Google Business Profile provides the basic information potential clients need to know about you…
- Working hours
- Telephone Number
- Website and address
This information needs to be easy to find for both online searchers and Google. Our local SEO services for lawyers literally put your law firm on the map. When your online visibility increases, so does the number of client connections you make.
On-page SEO optimization for lawyers.
The content integrated into your law firm’s website plays a very important role. Search engines use web crawlers in the algorithm to decide whether your content adds value to those searching the internet. It is extremely important that you use only the best SEO methods to achieve optimal results.
You should also check the backend of your website to make sure it is technically sound.
For example
- Your URL structure makes sense.
- Your title tag and meta description give the reader a clear direction.
- Your title tags contain keywords.
Keywords related to lawyers are scattered throughout your content.
You have integrated high-quality links with high brand recognition.
Our team of lawyer SEO experts will thoroughly review your on-page SEO and identify the most relevant keywords for law firm SEO. These will then be optimized to drive more reach.
Website content development
Search engine bots are constantly evaluating your content to make sure it provides valuable information to those searching the web. Algorithms are constantly being updated and each time they affect whether website rankings go up or down. But one thing is clear: a quality user experience is of paramount importance.
Think of it this way: If your content isn’t keeping readers on your site, you’re doing something wrong.
Lawyers without quality content will not rank on page one unless they have invested in SEO services for lawyers. Item.
Here are examples of content that can add credibility to your law firm website and be valuable to your readers:
- Can a trainee lawyer give legal advice?
- Can I get a divorce without a lawyer?
- Do I need a lawyer for the local court?
A well-run website will implement a lawyer SEO strategy that delivers results, and this starts with adding quality content to your existing site.
Organic SEO services for lawyers
Organic SEO is an SEO consultant for law firms and develops ingenious local SEO strategies to build a strong online presence that leads to an increase in client inquiries, phone calls and business management
With over eight years of experience in digital marketing, we’ve worked with hundreds of law firms from around the world.
The relationships we’ve built with lawyers have given us the knowledge we need to succeed in the competitive legal industry.
Think of us as an extension of your law firm’s marketing team. When it comes to your law firm’s online presence, there are many aspects of marketing that need attention. Fortunately, we are here for you! We have experts in local SEO services for lawyers who can not only help with organic rankings, but also project managers, content writers and editors, graphic designers, and website developers.
Our customized strategies for law firms include
- Website analysis and SEO audits for lawyers
- Competition analysis
- On-page optimization and off-page optimization
- Keyword research
- Developing high-quality content for your website
- Tracking and analysis reporting of your potential customers
- With Organic SEO you can count on quality and expertise in the digital marketing of legal services.
Organik SEO ile yasal hizmetlerin dijital pazarlamasında kalite ve uzmanlığa güvenebilirsiniz.
Which sectors need SEO the most?
Every industry and every company is similar in many ways, yet different.
Therefore, there are also similarities and differences in methods and approaches when it comes to performing SEO for businesses.
Conducting an SEO audit will help you determine how well your website is performing or if it needs to be further optimized for search.
As experts in industrial SEO services for lawyers, we can say that industries have about 80% similar practices and about 20% differences in search engine optimization.
Frequently asked questions
To help you make the best possible decision, we have compiled a list of frequently asked questions from our customers here.
Can SEO services for lawyers help attract new clients?
That’s exactly what it is. The goal behind any law firm SEO strategy is to attract new clients.
By targeting highly relevant keywords and creating content that provides value to your target audience, your website will appear organically in web searches.
As a result, your law firm will attract new leads that can lead to working with potential clients.
How much does SEO cost for lawyers?
SEO prices will vary depending on the needs of your practice or law firm.
After analyzing both your website and your competitors, we will create an SEO roadmap that will determine the total cost of your strategy.
Compared to other marketing strategies, content marketing offers a higher ROI and is more affordable overall.
SEO for lawyers can be tailored to your legal services, budget and desired outcome.
After conducting a free analysis of your website, the information gathered will give us ideas on how we can develop a strategy that will drive traffic to your website.
Is SEO a good investment for small businesses?
By investing in SEO for lawyers, you give your law firm a competitive advantage over other law firms in your area.
Our clients consistently see tangible results when they use our SEO for lawyers services.
We don’t believe in selling something that isn’t needed.
If we don’t see a need for improvement after your site audit, we will let you know.
After our SEO consultants for law firms conduct a free analysis of your website, we will have a better perspective on the SEO strategy that will benefit your law firm and give you an idea of what to expect from your investment.
Learn how to choose the right law firm SEO agency that understands your business and will help you achieve your goals through SEO.
Do you guarantee results?
No SEO company for law firms can guarantee that you will rank #1 in every search category, but our company has been successful in creating solid SEO strategies that drive traffic to your website, generate leads and lead to an increase in clients.
How long does it take to see results when implementing SEO strategies? In most cases, SEO services for lawyers deliver results within 3-6 months. However, there are some factors that will affect your results, such as:
The SEO services for lawyers you choose
Whether your competitors have implemented an SEO strategy for lawyers
Commitment to your SEO strategy
SEO companies for law firms offer a long-term strategy and our company emphasizes building a solid foundation that can be gradually built upon.
Do lawyers need additional content (such as blogs) on their websites?
Every business, including lawyers, needs additional content if they want to appear in search results.
By providing readers with complementary content, such as a blog, you not only keep readers on your website longer, but you also give potential clients the information they need to make decisions about legal services.
Are SEO strategies for lawyers changing? If so, how?
As search engines are constantly updating their algorithms, SEO strategies need to be adapted to keep pace.
This applies to every business, not just law firms.
Our SEO experts constantly monitor key search engine updates to ensure that our SEO strategies remain effective and relevant.
Can you help our website with link building for law firms?
A solid backlink strategy is critical for lawyers’ SEO success.
Our multi-layered approach to link building will boost your website’s search engine performance on a local, regional and national level.
Can you help a law firm with multiple locations?
We have implemented SEO strategies for multi-location law firms both locally and nationally.
Think of us as an extension of your law firm’s marketing team.
- SEO experts for lawyers
- Project Manager
- Content writers and editors
- Graphic designer; and website developer
They work together behind every SEO project for both local and national law firms.
How long do we need to invest in an SEO agency for lawyers?
SEO services for lawyers is not a one-time strategy – it is a methodical process.
Our lawyer SEO marketing team has developed a working strategy that equips law firms with SEO fundamentals:
Help your website rank in search engine results; – Increase your digital footprint; and – Drive more engagement
We follow a methodology that utilizes the most effective SEO activities for lawyers’ websites.
To provide the best SEO service to lawyers, we customize strategies to fit law firms’ digital needs, website performance and business goals.