SEO for dentists: Optimize your online presence and attract new patients
Organic SEO specializes in developing SEO services for dentists to build a strong online presence that generates quality inquiries, phone calls and patient visits.
How can dentists benefit from dental SEO agencies?
How can you engage with your community and reach more potential dental patients who need your services? A dentist-specific SEO strategy is the way to do it.
When you work with our dental SEO agency Organic SEO, here’s what you can expect:
Improved visibility
Your rankings will skyrocket. SEO for dentists aims to get your website to the top in your area when potential patients search for “dentist near me” or “dentist in [city name]”. While SEO helps you position yourself, local SEO for dentists ensures that rankings are converted into traffic.
Outdoing the local competition
They should be part of the ‘Local Pack’ if you want to increase your traffic. 42% of users click here when looking for a service provider or service – this can increase searches and appointments by up to 59%.
Steigerung qualifizierter Leads
You will generate more inbound requests from patients looking for a dentist. Thanks to our Dental SEO services, our clients receive 67% more searches and requests on average.
Increased sales
If your dental practice has an effective SEO strategy, you can expect new business, searches and leads – leading to increased sales.
Get a free SEO consultation and increase your sales.
Gone are the yellow pages – now the digital game counts for dentists
The internet has become the first port of call for information about oral health and dentists’ SEO services.
People who find a dentist through an active online search are 8 times more likely to visit the practice and become a patient.
52% of users browse general health information websites for their research. 77% of online health queries start on search engines.
48% of patients use brand terms to complete their search. It is not enough for dental practices to be listed in the yellow pages.
Dentists need a solid SEO strategy to make their practice visible every time their patients search for them online.
Helping dentists reach more patients with dental SEO
Expertise and technology are the fuel for the success of any dental SEO project.
Thanks to our strong background in digital marketing, we have the technical capacity to manage more than 1,000 dental SEO campaigns from the US, UK, Australia and other parts of the world.
In addition, we offer basic internet marketing services for dentists, as well as tools and resources to provide dental practices with a holistic marketing strategy.
We apply a performance-driven methodology that delivers real results for dentists – more visitors and more patients.
There are currently more than 151,000 dentists working in the US and the need for dentists will not diminish in the future; the dental industry will only continue to grow with demand.
Given the competitive market, consider the following statistics:
52% of users search general health information websites for information.
77% of online health queries start on search engines.
48% of patients use brand terms to complete their search.
What does this mean for dentists? To build your customer list, you need to stand out from the online competition.
To do this successfully, your dental practice needs a top-notch SEO strategy.
If you are wondering what else SEO can do for you, you can read our guide to search engine optimization here.
Investing in SEO for dentists instead of PPC is crucial for online success. Think of it this way:
Pay Per Click (PPC) campaigns are like annual flowers. They deliver instant results and are relatively inexpensive.
But eventually the campaign ends and your place on search results pages disappears, just like annual flowers at the end of the season.
PPC depends on location. Dentists can expect to pay $10 to $50 per click.
Search engine optimization (SEO) is like an orange tree. While the initial investment may cost more and require more time and attention than other plants in your garden, the tree (SEO strategy) will continue to yield results – or oranges.
Our strategies and SEO services for dentists provide ongoing results, including quality leads, phone calls and an increase in scheduled appointments.
By investing in an SEO consultant for dentists, you optimize the longevity of your marketing budget.
Organic SEO offers the best SEO services for dentists.
Local SEO and Google business profile for dentists
Local SEO focuses on the online presence of your dental practice in your physical location. When people search for “dentist in [city]” or “dentist near me”, local SEO strategies help you appear in the top search results.
A Google business profile page is one of the most important elements of local SEO – followed by integrating your GMB profile into your website.
Why is GMB so important? It provides valuable information about your business, such as
Your address Your phone number Your opening hours Comments Services offered We help you get discovered by potential customers in your community, known as the ‘Google Local Pack’. Your local visibility will increase tenfold.
On-page SEO optimization
Expertise and technology are the fuel for the success of any dental SEO project.
The information you provide on your website must be useful to your readers. Search engines like Google use algorithms to crawl your website and determine whether it provides enough valuable information to users searching for your services.
- The algorithms crawl the back-end of your website and check things like
- whether your URL structure makes sense
- Whether your title tags and meta descriptions provide readers with accurate information
- Make sure your headlines contain the main topics
- Whether the keywords you use address your main topics
Build authority through valuable external links The details that go into on-page SEO can be overwhelming. But by learning the basics of how to conduct an SEO audit, you’ll know what work needs to be done.
Instead of worrying about how to improve your on-page SEO, let our team of experts evaluate your current on-page SEO and identify areas that can be optimized,
Website content development
When it comes to website content, high-quality content is crucial. In SEO, content needs to be carefully planned for the strategy to succeed. Google and other search engines evaluate your website’s content and decide whether it offers added value to users.
Without a marketing strategy that focuses on content, websites have little chance of ranking against competitors who understand the importance of quality content.
What kind of content do search engines expect from dentists? Here are some examples:
- 7 ways to improve your dental hygiene routine
- When can my children start using regular toothpaste?
- How often should you have your teeth cleaned?
- As a dentist, your number one goal is to treat your patients.
You probably don’t have the time or inclination to develop a content calendar and create quality content on a regular basis. Instead, let our team of content writers write it – so you can continue to prioritize your patients.
Optimal user experience
To keep potential customers on your website, you need to provide an optimal user experience. Our local SEO for dentists can help with this. But what does that mean?
It means that your dental practice website:
- Must be mobile-friendly
- Use simple, easy to navigate menus
- Have a contact form that is easy to use
- Operate at optimal speeds – research shows that you have 15
- seconds to capture the attention of internet users
- Eliminate all 404 errors – (missing pages)
Instead of worrying about how to improve your on-page SEO, let our team of specialists assess your current on-page SEO and identify the areas that can be optimized to ensure your website is fully optimized.
SEO services for dentists
Building authority for dental websites is an ongoing process that requires ranking initiatives. We create roadmaps to help SEO for dental practices reach the top positions on the first page for their target keywords.
Our SEO services for dentists include:
- Performance audits
- On-page and off-page SEO optimization
- Setting up the Google Business Profile – we even integrate it into your
- website
- Keyword research based on SEO for dental practices and relevant
- topics
- Content creation – blogs, landing pages etc.
- Lead tracking and reporting.
Which sectors need SEO the most?
Every industry and every company is similar and yet different in many ways.
Therefore, there are similarities and differences in methods and approaches when performing SEO for businesses.
As industrial SEO experts, we can say that industries have about 80% similar practices and about 20% differences in search engine optimization.
Frequently asked questions
To help you make the best possible decision, here are some frequently asked questions from our customers.
Can SEO for dentists help attract new patients to dental practices?
Absolutely. Attracting new patients to your practice is one of our top priorities.
We start by using highly relevant SEO keywords for dentists and continue to develop a strategy that improves your position in search results and attracts more patients in need of your dental practice’s services.
How much does local SEO for dentists cost?
The cost of local SEO for dentists varies depending on the content strategy created for your office.
SEO strategies for dental practices can be complex and include both large initiatives and smaller tasks. Our team of experts can create a custom SEO package based on your practice’s needs.
Want to see how we can increase traffic to your website and attract more patients to your practice?
Let us do a free review of your website, gather the necessary information and create a plan that will increase your website traffic and your patient list.
Is SEO a good investment for dentists?
Absolutely.
By investing in SEO services for dentists, you will have a strong competitive advantage over other dentists in your area.
Our clients consistently see the results of our SEO strategies for dentists.
But we are a transparent SEO company for dentists.
If we do a review and find that an SEO strategy may not make sense for your business, we will not recommend that you create an SEO strategy.
Do you guarantee results?
Local SEO for dentists has proven to give excellent results, but no SEO company for dentists can guarantee that you will rank #1 for every keyword in our strategy.
But what we can tell you is this: Our case studies show that when implemented correctly, a great SEO company for dentists (like Organic SEO) can generate leads, increase website traffic and convert readers into customers.
How long does it take to see results when implementing SEO services for dentists?
SEO strategies have many parts that need to be implemented. Many factors influence how long it will take for your dental practice to see results.
But it has been shown that clients can expect to see positive improvements within one to three months after implementing our strategies.
If there is more local competition in your area, results can take four to six months or even longer.
The great thing about local SEO for dentists is that it continues to deliver results over time, unlike other marketing tools such as pay-per-click.
Can you help our website with relevant link building related to dentistry?
Natural. Plastic surgeons with multiple clinics can benefit greatly from a combination of local, regional and national SEO strategies.
We offer top-notch link building SEO services for dentists. We start by improving your SEO rankings for each clinic at the local level.
We can also optimize or expand your website to include landing pages for each location with Google Business Profile integration on every page.
Our team works with complete transparency and openness on every ongoing SEO campaign.
How long do we need to invest in local SEO for dentists?
Investing in SEO for dentists largely depends on your dental practice’s growth goals. Typically, SEO for dentists is not a one-time strategy; it is a process.
It takes time to be respected by search engines, and they appreciate websites that are constantly adding content and staying up-to-date.
Our team can create a strategy for your dental practice website:
Increase your rankings
Generates more traffic and
Increases engagement
Our strategies ensure that your website stays competitive in the long run. At SEOReseller, we know that SEO strategies need to be created individually for the needs of each dental practice.
Whether it is a comprehensive SEO strategy or a minimal strategy, we will do what is best for your website.
Do dentists need additional content (such as a blog) on their website?
If businesses (including dental practices) want to stay ahead online, supplementary content is a must.
By creating complementary content, such as a blog, you provide valuable information for search engine users. Complementary content:
Add value to the website
Give your potential patients an insight into how your practice is run and
Provide insight into how you treat your patients
To win a patient, you need to earn their trust. Complementary content builds trust
Are SEO services for dentists changing? If so, how?
Since search engines are constantly changing their algorithms, SEO agencies’ strategies for dentists must dynamically adapt to these changes.
This applies to every industry, not just plastic surgeons.
Our dentist SEO consultants always keep track of key search engine updates and we quickly adapt our strategies to stay relevant and effective.
Can you help our website create relevant backlinks related to dentistry?
When it comes to customized backlink strategies, we excel.
As part of our SEO services for dental practices, we develop a multi-level backlink approach that builds highly authoritative backlinks to your website.
Our backlink approach can be based on both local and national SEO.
Can you help a dentist with multiple locations?
A dentist SEO with multiple locations can undoubtedly benefit from the many advantages of local and regional SEO strategies.
Boost your rankings for each location with a local SEO strategy for dentists.
We will update the landing pages on your website for all your locations by integrating Google Business Profile into each one.
If you have patients coming from different parts of the state or even the country, we can explore how a regional or national SEO strategy can work for your dental practice.